Question: What Kinds Of Information Does Your Marketing Team Likely Need Included In A Persona?

The number of people represented by that persona that they need to bring to the website each month
How the persona finds answers to problems and how they prefer to be communicated with
The persona’s first name and email address so that they can be sent personalized marketing emails
The size of the target market represented by each persona

Answer:

How the persona finds answers to problems and how they prefer to be communicated with

Additional notes:

We’ll be adding addional information here soon.