Get Your SEO Certification Online
Get Your SEO Certification in just 4 weeks
- Suitable for All Levels
- Unlimited Lifetime Access
- Quick and Easy Online Exam
- Search Ranking Institute Certification
- Risk-Free 30 Day Guarantee


What does having an SEO certification from the Search Ranking Institute mean?
The Search Ranking Institute is designed to teach anyone, regardless of their current skill level, how to increase traffic for any website as quickly as possible using simple ranking techniques that work.
- Learn why SEO actually isn't that hard (you are overthinking it!)
- Discover the simple rules you need to follow for quick results
- Understand how to build a fail-proof foundation for your SEO strategy
- How you can succeed without expensive & confusing SEO tools
- The tricks to using tools to discover easy ranking opportunities
- Lifetime access (plus free updates for life)
- Earn your SEO certification to boost your career
Select the SEO Course that suits you..
SEO Crash Course
Our SEO crash course is the stripped back version of our full SEO certification course. It contains all the information you need to hit the ground running, with confidence.
Who it’s aimed at: People who want to know enough about SEO to ensure they are on the right track, building a strong foundation, and not making any critical mistakes.
Typical Student: Most student take this course when they are starting a new website or blog for themselves
Length of Course: Can be completed in a few days of dedicated study
Tutor interaction: You’ll be invited to submit your website for quick review by one of our SEO experts.
Cost: One off payment of $147
SEO Certification Course
Intro
Who it’s aimed at: Beginner SEO’s who have little knowledge of SEO, or intermediate SEO’s who want to refresh their knowledge. This is not an advanced course for experts to hone their skills.
Typical Student: Freelancers and job-seekers aiming to improve their SEO skills and add an SEO certification to their CV to help them in the workplace.
Length of Course:
Tutor Interaction: You’ll be invited
Cost: One off payment of $247

We have recently launched, so are currently recruiting for testimonials and feedback. If you are reading to learn SEO and would like free access to all the Search Ranking Institutes training material, please get in touch. All we ask for is an honest testimonial and feedback within a few weeks.
Your Name Here
www.yourwebsite.com
It's a Three Step Process..

Step 1: Learn
We have eight units of content designed to take you from beginner to a fully certified SEO expert. Although the course only takes as little as 4 weeks of part-time study, it'll take years to fully master SEO.

Step 2: Practice
Throughout the course we encourage hands-on practice. There is no better way to learn a skill than implementing what you learn on a live website. If you don't have a website to practice on, we'll show you how to quickly setup a WordPress site.

Step 3: Certification
One of the main benefits of choosing our SEO training is earning the certificate of completion. This is awarded after a short online exam, and a review of your SEO work, so you can be a trusted hire by employers or as a freelancer.
what's Included?
Unit 1: Welcome to the course
We start off getting to know each other. You’ll learn about the course, and what to expect with the exam. You’ll also complete a short questionnaire so we get to know more about you. You’ll also get access to free resources here. Checklists, guides, and community access is all instantly available in Unit 1.
- What to expect throughout the course
- What you need to know for the SEO certification exam
- Welcome questionnaire
- Community access
Unit 2: Theory & History of SEO
You’ll often hear terms like Panda, Penguin, Hummingbird, and Bert thrown around in regards to SEO. But what do they mean? We briefly touch on the history of SEO so you know what worked in the past which is no longer recommended. Unit 2 also breaks down the theory of SEO, answering everyone’s main questions “How do I rank well?”.
- A brief history of Googles ranking algorithm.
- The formula needed to rank highly in Google (2021 version)
- Review of Brian Deans 'Skyscraper Technique' and 'Link Creators' theory.
Unit 3: Keyword Research
Keyword research is one of the fundamental pillars of SEO. If you understand which search phrases are easy to rank for, and which would be nearly impossible, you’ll have quicker success in bringing traffic to your website. This unit explores the theory behind choosing which keywords to target, and the best tools to makes this process stress-free.
- Which free and premium tools you should be using to speed this process up
Unit 4: Tools
There are dozens of tools that can help you with SEO, but what ones are the best, and what ones do we recommend? You’ll learn about keyword research tools and site audit tools. We explain the role of Ahrefs, SEMRush, RighHandMan.io, Screaming Frog, Yoast, Rank Math and others.
- Free lifetime access to our recommended beginner-friendly site auditor tool
- Understand the role of ahrefs, MOZ, SEMrush, Majestic, KWFinder and more
- Installing and using Google Search Console & Google Analytics for SEO
- Choosing the best WordPress SEO tools: Yoast, Rank Math, All in One SEO, etc
Unit 5: Specific techniques
This is where 70% of the certification takes place. We split this into 26 modules covering all the nitty gritty areas of SEO. This is where you’ll learn about meta tags, alt tags, sitemaps, robots.txt, etc.
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Unit 6: Advanced Skills
Everything up until Unit 6 is laying the foundation. This unit teaches you advanced ranking techniques and specialist skills you’ll need to call upon throughout your SEO career.
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Unit 7: Practice (optional)
We recommend all our students practise their skills throughout the course, and Unit 7 brings everything you have learnt so far into one practise unit. Here you will apply what you’ve learnt, and audit your website to see what could be improved. If you don’t have access to a website to practise SEO on, we will walk you through setting one up.
- Practice on a real website you have access too
- Audit the website yourself using our recommended tools, or ask our tutor to.
- Review the site auditors results, and implement recommendations to improve
Unit 8: Exam & Certificate
This unit is optional, however to earn your SEO certification from the Search Ranking Institute you are required to complete and pass the final exam. It’s all done online, and can be completed at any time. We allow two resits if you don’t pass first time.
- 100 multi-choice questions
- 20 short written questions
- No time limit
- Digital or printed certificate upon completion

We have recently launched, so are currently recruiting for testimonials and feedback. If you are reading to learn SEO and would like free access to all the Search Ranking Institutes training material, please get in touch. All we ask for is an honest testimonial and feedback within a few weeks.
Your Name Here
www.yourwebsite.com

We have recently launched, so are currently recruiting for testimonials and feedback. If you are reading to learn SEO and would like free access to all the Search Ranking Institutes training material, please get in touch. All we ask for is an honest testimonial and feedback within a few weeks.
Your Name Here
www.yourwebsite.com

We have recently launched, so are currently recruiting for testimonials and feedback. If you are reading to learn SEO and would like free access to all the Search Ranking Institutes training material, please get in touch. All we ask for is an honest testimonial and feedback within a few weeks.
Your Name Here
www.yourwebsite.com

We have recently launched, so are currently recruiting for testimonials and feedback. If you are reading to learn SEO and would like free access to all the Search Ranking Institutes training material, please get in touch. All we ask for is an honest testimonial and feedback within a few weeks.
Your Name Here
www.yourwebsite.com
About the Search Ranking Institute
The Search Ranking Institute was established in 2020 by Matt Gles to provide a trusted certification employers and clients can rely on.
Frequently Asked Questions
Which is the best online SEO certification?
We are confident Search Ranking Institute provides the best online SEO certification available.
Do you need an SEO certification?
No, you don’t need an SEO certification, much in the same way you don’t need a marketing or programming certification. What a certification does is positions you above all other candidates when applying for an SEO job, or submitting a proposal to win freelance SEO work.
Does an SEO certification help?
Yes. As with all certifications, an SEO certification helps to demonstate that you have been assessed by a neutral third-party whom can vouch for you and your skills. An SEO certification can help earn more freelance jobs, or land a fulltime job as an SEO Analyst, Coordinator, or Manager.
Is there a Google SEO certification?
No, there is no Google SEO certification in that Google themselves do not offer any form of SEO certification. However, if you meant “Is there a SEO certification that focus on Google”, then the answer is yes. Since Google is by far the largest
Is there a specific WordPress SEO certification?
No, there is no specialized WordPress SEO certification available from the Search Ranking Instiute. All our courses and certifications teach SEO skills that apply to all platforms, including WordPress.
What’s with the online SEO certification exam?
Our online SEO certification exam should take you no longer than 60 minutes, and you can do it in the comfort of your own home. It includes a multichoice theory test, then a review of your work.
Should I just take a Udemy SEO certification?
We recommend against it. A lot of the Udemy certification courses are out of date, and might actually teach SEO techniques that could harm your’s or your clients websites. Of course we recommend viewing our own SEO certification courses, but if you are looking for alternatives stick to other known SEO certification courses such as Yoast, ClickMinded, Moz, and MarketMotive.
What does SEO certification cost?
The Search Ranking Insitute offers two levels of SEO certification: Standard and Gold. We do this to provide an “entry level” SEO certification for people who might not currently be in the industry, and has no experience on a live website. The Gold SEO certification costs slightly more due to the manual audit we will do of a website under your management. In terms of what SEO certification costs, we can’t answer that simply here, since our prices are designed with Purchasing Power Parity in mind. This means developing nations can access our SEO courses as slightly cheaper prices.
Which is the best SEO certification program?
We confidently feel the courses here at the Search Ranking Institute are amongst the best SEO certification programs available online.
Do you offer Bing SEO certification?
All our courses and certifications are applicable to all search engines. So although we have no specific Bing SEO certification, the principles you learn will cover Google, Bing, Yahoo, DuckDuckGo, and others.
Do you offer SEO certification classes online?
Yes, all our SEO certification classes are online. To keep our prices low and affordable we don’t offer any in-person classes, and do all our support via email or live chat.
How to get a SEO certification?
The best way to get a SEO certification is via an online course. These days there is no need to attend a local University or college class to learn a digital skill such as SEO. With organizations suchas the Search Ranking Institute you can get a SEO certification in as little as four weeks of self-directed study.
Is there a SEO fundamentals certification course?
Our ‘Standard’ course could be what you consider an SEO fundamentals certification course. Although it does begin to teach some advanced strategy, it also covers all the fundamentals as if you were new to SEO. This is why our course is good for SEO beginners and experts a like.
Is this an accredited SEO certification?
Since there is no national or global association responsible for overseeing SEO certifications, there is no method for any course to be providing what could be called an accredited SEO certification. Unlike, say, architecture or civil enginerring, anyone can learn and offer SEO services without being certified. For these reasons there is no need for an accreditation organication, and no need to look for an accredited SEO certification.
Should I get a SEO certification from a university?
You can, but you’ll be paying a lot for it! Sure, saying you have an SEO certification from a known prestigoous University might look good, but are you actually getting good value for money? Or are you paying for the prestige?
There are no SEO courses near me…
This is (partly) why we created the Search Marketing Institute in 2020. Finding a course the specialises in SEO near where you live can be hard, unless you live in a select 10 or so cities worldwide. If you are outside of these areas, finding an SEO course which is actually good can be difficult, which is why we started designing our online SEO course and certification.
Which certification does a SEO professional need to have?
A SEO professional legally doesn’t need any certification, but a certification can make it easier to get a job in the industry, or get more freelance clients. For a person focusing solely on an SEO career, then obviously a specific SEO certification like those offered at the Search Ranking Institute will help the most. To supplement your SEO certification, additional courses on search marketing (paid search), digital marketing, and even copywriting can help significantly.
Is this a good Brightedge certification alternative?
Yes, a certification from the Search Ranking Institute is a good alternative to the Brightedge certificaiton. Both courses cover generally the same content, although you do not have to be a Brightedge customer to enrol in our certification (to get the Brightedge certification you need to be a customer of theirs).
